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LeBron James, Maverick Carter's SpringHill to Be a Media Empire - Bloomberg
Kobe Bryant's Nike Contract Expired. The Implications Are Complex. - The New York Times
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When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
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Nike to replace Adidas as official maker of NBA uniforms, apparel - NBC Sports RSN
Nike Makes History By Signing 'lifetime' Sponsorship Deal With LeBron James | The Drum
Nike releases first look photos of the LeBron 19, which will debut in Space Jam 2 - TSN.ca
Nike suspend Kyrie Irving deal as NBA star faces more backlash for anti-semitic post - Mirror Online
Lakers hire agency Sportfive to find new jersey sponsor, valued at nearly $200 million
LeBron James missed an opportunity with his comments about China
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LeBron James tops Forbes' list of NBA endorsement earners | BALL SO HARD
LeBron James Helps Nike Make $600 Million a Year and Recently Saw the Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely Honored'
LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction | News, Scores, Highlights, Stats, and Rumors | Bleacher Report
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
Since you asked: LeBron's lifetime Nike deal is a slam dunk | Financial Times
LeBron James Nike deal: How much is LeBron's lifetime Nike deal worth? - The SportsRush
Top-10 Most Influential Nike-Sponsored Athletes | SportyTell
LeBron James's Nike deal may be worth more than $1 billion - Sports Illustrated
Enes Kanter protests explained: How NBA, Nike, China are connected
Nike Wins Deal to Outfit NBA - WSJ
